Trademark Cases
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Trademark

Federal Circuit
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Converse v. ITC — Federal Circuit Holds Trademark Registration Presumption of Secondary Meaning Applies Prospectively Only

The Federal Circuit held that a trademark registration creates a presumption of secondary meaning only as of the date of registration — not retroactively — requiring Converse to independently prove its Chuck Taylor trade dress had acquired distinctiveness before each infringer’s first infringing use

U.S. Court of Appeals for the Sixth Circuit
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Static Control Components v. Lexmark International — Sixth Circuit Addresses Lanham Act False Advertising Standing

The Sixth Circuit held that Static Control Components had standing to sue Lexmark under the Lanham Act for false advertising in the toner cartridge market — a ruling affirmed by the Supreme Court in 2014 under a new zone-of-interests and proximate cause standing framework that displaced the split am

U.S. Court of Appeals for the Second Circuit
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Tiffany v. eBay — Second Circuit Holds Online Marketplaces Not Liable for Third-Party Trademark Infringement Without Specific Knowledge

The Second Circuit held that eBay was not liable for contributory trademark infringement arising from third-party sellers listing counterfeit Tiffany jewelry, because eBay’s general knowledge that counterfeit goods were present on its platform — without specific knowledge of particular infring

Federal Circuit
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In re Coors Brewing Co. — Federal Circuit Reverses BLUE MOON Trademark Refusal; Beer and Restaurant Services Are Not Related Absent “Something More”

The Federal Circuit reversed the TTAB’s refusal to register BLUE MOON for beer, holding that beer and restaurant services are not presumptively related goods and services, and that the USPTO must point to something more than the mere relatedness of industries to refuse registration under the l

Federal Circuit
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Packard Press v. Hewlett-Packard — TTAB Must Consider Marks in Their Entireties; Cannot Improperly Dissect Composite Marks in Likelihood of Confusion Analysis

The Federal Circuit vacated a TTAB opposition ruling, holding that the Board improperly analyzed likelihood of confusion by focusing only on the “Packard” component of HEWLETT-PACKARD rather than considering the marks in their entireties, and failed to apply the correct legal test for th

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